The old way
- ×Buy contact data, then pay separately for prospecting, enrichment, and email tools
- ×SDRs spend hours researching each prospect and writing generic outreach
- ×Warm up mailboxes, manage deliverability, and hope emails land in the primary inbox
- ×Manually triage replies, answer questions, and coordinate scheduling back-and-forth
- ×Scale means hiring more people, not turning a dial
